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Who pays for tariffs?

American businesses and consumers

NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. 

3 ways Mother’s Day gift shopping has evolved

Consumers will be spending more than ever on Mom this year.

NRF's annual survey found total spending is expected to reach a record $25 billion. 

Mom with daughter playing in tent indoors
 

NRF’s podcast: Retail Gets Real

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Practicing cyber resiliency in the digital age
Professional woman pointing at computer for colleague
Retail Gets Real episode 117: PwC expert discusses what retailers should know about the complex cybersecurity landscape.
Beech Sport B19' Hong Kong Air Force' , resin model kit , 1 72, Aero Model, NEW Read more
Building communities in and out of the store
2.5m PVC WALNUT QUARTER ROUND 13mm corner profile rod bar Retail Gets Real episode 116: Small business owner Rachael Gruntmeir on the unexpected opportunity in retail.
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Security camera in store
Retail Gets Real episode 115: Giant Food’s Director of Asset Protection shares what’s behind the CCTV camera at stores.
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Engaging consumers in a channel-less world
 
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Retail Gets Real episode 114: How Chris Silver from URBN empowers associates to engage with customers.
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R.Riveter: Empowering military spouses
 
Retail Gets Real episode 113: Co-founders share how they created a business model to employ military spouses.
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Trumpeter 04536 1 350 JMSDF Atago DDG-177 How tech is evolving the customer experience at HSN, QVC and Zulily
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Bandai RG 1 144 RG-013 RX-78GP01Fb Gundam Zephyranthes Full Burnern Retail Gets Real episode 112: Qurate Retail Group CIO on the impact of AI and voice.
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NRF SmartBrief

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Latest from the blog

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Protecting consumer privacy is a job for Congress, not the states
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Piecemeal legislative approach from states is full of flaws and unintended consequences.
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Hasegawa 1 72 VF-1A SUPER VALKYRIE Fighter Model Kit NEW from Japan Let’s taco ‘bout trade on Cinco de Mayo
 
As Americans celebrate the fiesta, there are a few reasons to be extra thankful for our third largest trading partner.
Hobbyboss Model 83896 1 35 scale Russian ASU-57 Tank Destroyer Read more
Addison Bay experiments with pop-ups to grow its customer base
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CEO Marguerite Adzick wanted to develop a one-stop space where activewear went beyond just the time spent at the gym.
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Academy 1 3 5 (13215) Solid K1A1 ROK ARMY Where retailers are investing in 2019
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The latest results from the 2019 State of Retailing Online report are in, and the findings showcase how modern retailers think about meeting the demands of today’s multichannel consumer. 

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girls are walking with shopping bags outside
 

Read the latest from STORES Magazine

Trumpeter 1 35 Russian BMP-2D IFV May 8, 2019
Mobile hotels now checking in
Cessna 172 Floatplane (Kit Minicraft 11634) 1 48 May 6, 2019
Pilot Flying J streamlines cash management processes
May 1, 2019
Form-fitted takes on a whole new meaning
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Trumpeter 1 35 Railway Gondola (High Sides)
Hasegawa 1 700 IJN Heavy Cruiser Kinugasa Full Hull Special Model Kit NEW Japan May 1, 2019
Neutrogena gets close-up and personal
April 30, 2019
New app connects in-store associates with online shoppers
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April 29, 2019
Talbots modernizes planning processes
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Bandai HG 1 100 GN-007 Arios Gundam A woman interviews a man at the NRF Foundation Rise-Up event
 
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NRF’s philanthropic arm, the NRF Foundation, helps support a bigger, better pool of talent for retailers nationwide. Through education, training, scholarships and experiences for everyone from high school and college students to people with barriers to employment, we help more job seekers take their first steps toward promising careers.